Track The Time Blog » Sales

Business Cards

Chris Tingom — Fri, 10 Aug 2007 02:14:21 +0000

This just in… we have business cards! Track The Time is official now, and if you’d like a card just let us know and we’ll send you a batch. We’re using them at conferences, networking events, and with our friends to spread the word about our upcoming product.

P.S. Sometime in the future, this blog design will be updated to reflect the good style we have in our cards.

Web 2.0 Expo

Chris Tingom — Wed, 31 Jan 2007 16:23:38 +0000

There’s a possibility that we might be attending the Web 2.0 Expo, and if we do, we’re planning to spend some time networking with potential customers of our product.

We’re going to be attending along with several people from Viddler. The show is on April 15th through the 18th in San Francisco. It will be the perfect opportunity to hand out business cards and meet potential “early adopters” of our product, while at the same time spreading the word about Viddler.

The Importance of a Good Demo

Chris Tingom — Wed, 01 Nov 2006 00:15:22 +0000

I suppose I am going to need to work on improving my skills at explaining our product. The last 3 times I have had to explain our product to someone, and have shown them screen shots, nobody has said “wow” or “when can I begin using it?”

What has changed? We have added extra functionality, extra features, and as a direct result the product takes more effort to understand. Plus, I don’t have a cohesive demo. I just have a bunch of screen shots and they don’t link together.

When the application was simply a time tracking tool with reports, people got it fast. Now that we’ve added messages, projects, and a project timeline, it takes people twice as long to absorb and evaluate.

So what am I going to do? I’m going to work on my presentation. I need to get better at explaining how simple it is to use. I’m also going to be evaluating our features. Can we drop any features that we have added? Are there any features that don’t add enough value? Can we remove them?

I think our product is very strong, and will definitely capture a large market share… things like this need to be sorted out now, rather than after product launch.

Live Chat as a Sales and Support Tool

Chris Tingom — Wed, 11 Oct 2006 08:30:33 +0000

We’ve installed several live-chat systems over the past few years for clients of our web consulting business. I never pondered the day that we might consider a chat service for ourselves. Now I am, as Roundup will require sales efforts as well as support.

To integrate such a system, I think we will likely experiment first with the meebo me widget. It is a free (currently) web based product that allows you to integrate live chat onto your web site — and the best part is that instead of having additional software, the instant messages can come in through AIM or MSN.

Depending on the results, we may choose to “upgrade” to a better product that is dedicated to this sort of thing. There are dozens on the market. I like the idea of experimenting, first, and seeing whether it is effective or not, and if we increase sales as a result.

Something I’m especially interested in trying, would be comparing sales data one month to the next, and using live-chat for sales and support in only one of those months. Given enough on and off testing we could determine if providing the service results in more sales or not (at least roughly).

Here’s a list of some of the live chat services we’re considering:

www.meebome.com
Completely free, with the drawback that it doesn’t have reporting built in, and works off of your existing chat client (AOL, MSN, Yahoo!, etc.). The ability to experiment with a free service is appealing.

www.phplivesupport.com
This is one that I used about a year ago for a client’s project. It works well, and has a desktop application that can chime everytime you receive a chat request. The license fee is for 1-year and you have to renew, it otherwise it quits working.

www.boldchat.com
BoldChat came highly recommended by a number of people in the 9rules Network.

www.livehelper.com
Livehelper.com is a hosted service, meaning we pay a monthly fee to use the service.

www.liveperson.com
LivePerson was to my knowledge the first company to do live chat. I looked into it a long time ago and it was much more expensive than all of the other services out there.

Update: Plugoo is another one that uses MSN, Yahoo, and Google Talk (similar to Meebome).

Other ways to handle support:

www.mojohelpdesk.com
Mojo Helpdesk may be just the ticket we need, it only costs $49/mo and comes with a support ratings system that would enable us to see how well we are doing. The other option is to just use email and handle support that way.

Update: Mailroom from Sprout is a tool for handling email communication.

Update: SupportTrio sounds like a viable solution, and it actually combines trouble ticketing with live chat, which sounds great.

Update: Get Satisfaction is a new web service that a lot of companies are using which is a sort of distributed support service. Other customers can help people with questions, and you can also pitch in.

Update: UserVoice looks like a really great service. Simpler than Get Satisfaction which I mentioned above. Is a tool for support + handling suggestions. Watch this video and see an example.

Update: An interesting help desk web app is ZenDesk.

Update: WebsiteAlive has been recommended.